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Branding / Design / Ilustration / Animation

MOLECULE

Client / 

MOLECULE

 

Role / 
CREATIVE DIRECTION

 

Agency / 

POMADE

 

Year / 

2013

The Molecule Project, a water café and filtration sales company located in New York City’s East Village, had just opened it’s doors and needed a fully branded look. A website was created with animations and infographics educating consumers about water conservation and the benefits of filtration. Icons representing residential and commercial locations could be selected when searching for the right filtration system to purchase.

 

Posters, signage, and brochures matching the branded look that I created were then added to their store.